HOW TO GET CRACKED EGGS:
For every 600 Rubles (~6.50€) customer will receive 1 pack with 1 3D figure, buy a sponsor product to get extra free eggs (list of sponsor product*). Customers can also buy packs separately for 99 Rubles (~1€). There are 30 eggs to be collected.
Special box to store the eggs is available for 199 Rubles (~2.15€)
All the eggs have 2 parts a top and a bottom and each egg can be combined with the others.
*Dixy cares about this loyalty campaign and decided to make branded products just for this loyalty campaign with custom labels of cracked eggs.
GOLDEN EGG DRAW:
Dixy gives to his customers the chance to win a real golden egg (dimensions: 60mm high, 40mm width, 100g weight) in 3 steps.
Collect all the 30 cracked eggs in the collector box
Fill out the form on the website and attach a picture of the complete collection
Live broadcast of the drawing on the 20th December to find out if you won
CONTESTS:
Create and draw a new cracked egg
Publish a picture with it on social network with the hashtag #cracked
Winners will be announced the 20th December on the live broadcast
7 gold bracelets to be assigned.
Collect cracked eggs on your mobile phone!
Scan your cracked eggs with the camera from the app and get them in a digital collection.
Play the games and enter automatically in a draw for 5 gold bracelets
